SXSW 2008 Schwag Analysis
[From Michael Cote]: What makes the best schwag? How about crap schwag? While at SXSW last year, Coté, Josh Dilworth, and Lauren Sell go booth-to-booth to not just check out the schwag, but analyze and comment on it. Does it work? Where’d it come from? Would you want to get it? After touring through the booths, we get outside and see the kind of schwag the press gets.
Siri selected for the MIT Technology Review's TR10 →
Congrats to Dag, Tom and Adam and the whole team — this is a huge acheivement. Siri represents a paradigm shift in the way that we use the internet, and it’s exciting to take part of the product’s rollout. Indeed, we believe that in five years, everyone’s going to have a virtual assistant to which they delegate tasks. I for one, can’t wait. Disclosure: Siri is a...
PR Is a Blue-Collar Job →
Preface: this post falls into the “PR and $$” category. It takes the form of a rant, a time-honored combination of free verse and creative cussing (see subsequent post). In it, I do not use any concrete examples, contrary to my custom (but in adherence to the form, of course). I’ve said it before and I’ll say it again — PR is a blue-collar job. Well, actually...
The Seven Secrets of 'Media Darlings' --... →
This is spot-on and hits all of the right notes — passion, authenticity, staightforward language, and knowing when to shut up;)
Kevin Kelly: Two Strands of Connectionsim →
I really like the way that Kevin is getting at the Web 3.0/Linked Data meme here: “We have a small sense of this mix in Google, which relies on both massive machine connectionism and massive human work in clicking on links. But we can easily imagine other arrangements where more of all the planet’s technology is linked up and more human behavior and thinking as well.” ...